Business and consumer classifications

A portfolio of demographic, behavioural and business classifications that is available for UK individuals, households and postcodes:

Socio-demographic classifications - these include our award-winning Mosaic UK classification, as well as regional segmentation for Scotland, Northern Ireland and London. Mosaic Daytime classifies consumers at their place of work, and our Mosaic Public Sector classification provides a detailed understanding of the demands of citizens for public services
Behavioural classifications - these provide detailed insight into the lifestyles, product consumption and buying habits of consumers. They include Mosaic Automotive, Mosaic Grocery, Financial Strategy Segments, Fashion Segments, Clientele drinks occasions segmentation and Mosaic Commercial